A Realtor’s Secrets to Creating Curb Appeal

In a strong buyer’s market like we have now, sellers must work harder than ever to make an outstanding impression on agents and buyers alike.  The first step is creating curb appeal, which refers to the attractiveness of a home’s exterior appearance.  Every aspect of the exterior, from landscaping to hardware, factors into a home’s curb appeal.

Landscaping

A well-manicured lawn comprises only one small part of appealing landscaping. Just as critical are fresh, welcoming plants that look healthy and well kept:

• Add a splash of color with seasonal flowers.  Mums or sunflowers complement autumnal shades, and poinsettias bring bold shades in the winter. 
• Choose landscaping that requires minimal maintenance and suits the climate.  In Florida, delicate shade- or water-loving plants often need constant care.
• Trim hedges and remove dead blossoms.   Landscaping should always look like it’s thriving and tidy. 
• Bring interest to the face of a home with window boxes, shutters, or other architectural details. 
• Take care of brown patches in the lawn, either with new sod or reseeding.  Be sure to water regularly to stimulate new growth.

Paint and Hardware

The discerning seller will notice the quality and aesthetic of every detail on a home’s exterior.  A fresh coat of paint and the right hardware give any home an extra touch of polish.

• Choose a somewhat neutral look for the exterior that blends in with the neighborhood.  That allows buyers to envision their own personal touches for the home.
• Select paint and trim colors that match the style of your home.  Colonial homes look best in cool, understated colors, while Key West-style homes stand out with pastels.
• Use classic, coordinating hardware for the mailbox, carriage lights, doorknobs and knocker.  A kick plate will keep the front door looking clean. 
• Consider pressure washing the exterior of the house, to keep paint looking crisp and to prevent the growth of algae or mildew in moist areas.

Finishing Touches

The key to maintaining curb appeal is to evaluate the home’s appearance from the perspective of a potential buyer.  Every detail contributes to the overall perception of the home.

• Keep the garage door closed whenever possible.  Even the most organized garage can look unsightly from the street. 
• Clean windows and sweep the front walkway on a regular basis.  Banish spider webs from around light fixtures. 
• Clear out gutters and rain pipes frequently.  Replace or repair any drooping gutters, especially on the front of the house. 
• Pick up toys and equipment from the front yard, to create a clutter-free first impression. 

Building curb appeal is an excellent way to encourage interest in a property from prospective buyers.  If you are ready to buy or sell a home, contact Clausen Properties for expert assistance.  Reach Ian at ian@clausenproperties.com.

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